Challenge

Modern couples struggle to maintain strong connections amid hectic schedules and technology distractions. Our research with 35 millennial couples revealed that 88% believe sharing daily moments is crucial for relationship strength, yet busy work schedules prevent quality communication and emotional intimacy.

Approach

• Conducting in-depth interviews to understand relationship pain points

• Creating detailed persona mapping and day-in-the-life scenarios

• Developing a gamified approach that rewards meaningful interactions

• Designing an intuitive interface with conversation prompts and sentiment analysis

• Implementing rigorous user testing with 21 participants

Results

• An impressive 98% direct success rate in usability testing

• Only 2.5% mis-click rate, demonstrating exceptional interface intuitiveness

• Average task completion speed of just 10.03 seconds

• Engaging features that prompt deeper conversations at key moments

• Sentiment analysis that helps couples understand communication patterns

This project showcases how thoughtful design can address real human needs in relationships, making emotional connection possible even for the busiest couples.