End-to-end product redesign for an AI-driven InsurTech platform
Challenge
Verikai's platform had grown organically, resulting in inconsistent UI patterns, fragmented workflows, and a steep learning curve for insurance underwriters. Users struggled to navigate between data analysis tools, and the interface didn't reflect the sophistication of the AI-powered insights underneath.
Approach
Led a comprehensive redesign effort starting with user research and workflow mapping. Established a unified design system, streamlined navigation architecture, and created data visualization patterns that made complex risk assessments instantly scannable. Worked closely with engineering to ensure feasibility while pushing for meaningful UX improvements.
Impact
The redesigned platform reduced onboarding time by 40% and increased daily active usage among underwriters. The cleaner interface and consistent patterns contributed to Verikai's successful positioning during acquisition discussions, ultimately supporting the company's $120M exit.
Product Design
UX Strategy
Design Systems
